Cynthia Levin is an accomplished marketing professional with expertise developing and executing multi-channel marketing strategies. She has a deep understanding of the digital industry and has a history of delivering strong ROI while providing clear analysis. With an emphasis on customer lifetime value, she keeps a close eye on customer psychographics while building solid content that speaks to her target markets.
A native Angeleno, Cynthia got her start at the iconic Fred Segal Beauty where she grew their eCommerce sales by 500% as eStore Director. Her industry experience encompasses luxury beauty, DRTV, fitness and financial on both the brand and agency side and domestic and international.
Her powerful and creative marketing experience encompasses over 20 years in digital, eCommerce, media, brand planning, research, and measurement of advertising and promotional marketing campaigns.
She has extensive experience developing innovative approaches to capture substantial market share and increase sales using traditional and online channels to create integrated strategies and marketing campaigns that substantially increase client touch-points and grow new business opportunities.
Cynthia has managed multi-million dollar annual marketing budgets with double-digit increases in eCommerce sales and website growth, with domestic and international experience in marketing strategy, development, planning and executing sites and products in a variety of industries and price points.
Cynthia created CMCollective to bring her extensive marketing experience to all size companies and startups. With one goal in mind, grow their business revenue while ensuring a customer experience that attracts trust and loyalty.